Image Credit: Reading Politics, by Grant, Creative Commons Attribution License

Image Credit: Reading Politics, by Grant, Creative Commons Attribution License

Michael Rosenwald’s (The Washington Post) recent article entitled, Why Digital Natives Prefer Reading In print. Yes, You Read That Right., explains why most college students still like to read from traditional print books. “Textbook makers, bookstore owners and college student surveys all say millennials still strongly prefer print for pleasure and learning, a bias that surprises reading experts given the same group’s proclivity to consume most other content digitally. A University of Washington pilot study of digital textbooks found that a quarter of students still bought print versions of e-textbooks that they were given for free.”

Naomi S. Baron, an American University linguist who studies digital communication, and author of Words Onscreen: The Fate of Reading In a Digital World, discovered that students read more carefully when reading in print (and takes them longer). University students’ prefer print because “readers tend to skim on screens, distraction is inevitable and comprehension suffers.”

The article reveals that Pew found the highest print readership rates are “among those ages 18 to 29, and the same age group is still using public libraries in large numbers.”

My favorite quote is from Cooper Nordquist, a student studying political science: “I can’t imagine reading Tocqueville [900-plus-page Democracy in America] or understanding him electronically…That would just be awful.”

Tell Everyone           Why We Bite

Here is the long list for the prestigious National Business Book Award, co-sponsored by PwC and BMO Financial Group. The winning author of the most outstanding Canadian business-related book, published in 2014, will receive a $20,000 prize. Here are the titles:

  • Peter Foster, Why We Bite the Invisible Hand: The Psychology of Anti-Capitalism
  • Alfred Hermida, Tell Everyone:Why We Share & Why It Matters 
  • Naomi Klein, This Changes Everything: Capitalism vs the Climate
  • Ezra Levant, Groundswell: The Case for Fracking
  • Gordon Pitts, Fire in the Belly: How Purdy Crawford Rescued Canada and Changed the Way We do Business
  • Jacques Poitras, Irving vs. Irving
  • Clive Veroni, Spin: How Politics has the Power to Turn Marketing on its Head has posted an interesting infographic, originating from entitled “15 Words You Never Knew Came From Literature.” Here are words listed that are technology and/or business related, with the book title, author, and original meaning:

CyberspaceNeuromancer, William Gibson, 1984 – Used to describe the space in which communication between computers occur.

YahooGulliver’s Travels, Jonathan Swift, 1726 – From the name of an imaginary race of brutish creatures.

Factoid - Marilyn, Norman Mailer, 1973 – Used to describe a piece of information accepted as a fact although not true.

Freelance – Ivanhoe, Sir Walter Scott, 1820 – A mercenary knight with no allegiance, who instead offered his services in exchange for money.

Robot Rossum’s Universal Robots, Karel Capek Rossum, 1920 – Based on the Czech word “robotnik” meaning “slave” or “worker.”

UnfriendBrut, Layamon, ca. 1190 – 1215 – Used to describe “one who is not a friend,” far before Facebook nicked it.

NerdIf I Ran the Zoo, Dr. Seuss, 1950 – A foolish or contemptible person who is boringly studious.


This year’s Accenture Technology Vision highlights five emerging themes “that reflect the shifts being seen among the digital power brokers of tomorrow.” These five trends represent Accenture’s newest stance that “every business is a digital business,” which was first introduced in the 2013 report. Each year, Accenture’s Technology Vision identifies the emerging technology trends that will impact large enterprises in the next 3-5 years. The 2015 Executive Summary has been made available and the full report will be released Feb. 17. You can read the Executive Summary and overview of the report hereThe five key trends are: The Internet of Me, Outcome Economy, Platform(R)evolution, Intelligent Enterprise and Workforce Reimagined. Here are selected trend highlights, directly quoted from the Executive Summary:

The Internet of Me: Our world, personalized. As everyday objects are going online, so too are experiences—creating an abundance of digital channels that reach deep into every aspect of individuals’ lives…. To gain control over these points of access, they are creating highly personalized experiences that engage and exhilarate consumers—without breeching the customer’s trust.

Outcome Economy: ….As leading enterprises come face-to-face with the IoT, they are uncovering opportunities to embed hardware and sensors in their digital toolboxes. They are using these highly connected hardware components to give customers what they really want: not more products or services, but more meaningful outcomes.

The Platform (R)evolution: Defining ecosystems, redefining industries. Among the Global 2000, digital industry platforms and ecosystems are fueling the next wave of breakthrough innovation and disruptive growth….In short: Platform-based ecosystems are the new plane of competition.

Intelligent Enterprise: Huge data, smarter systems—better business. ….Business and technology leaders must now view software intelligence not as a pilot or a one-off project, but as an across-the-board functionality—one that will drive new levels of evolution and discovery, propelling innovation throughout the enterprise.

Workforce Reimagined: Collaboration at the intersection of humans and machines. ….Advances in natural interfaces, wearable devices, and smart machines will present new opportunities for companies to empower their workers through technology.


An article in Wisconsin State Journal (Jan. 6, 2015), authored by Jeff Glaze, reports on Epic Systems’ tentative expansion plans that include five buildings “that pay homage to literature classics like ‘Charlie and the Chocolate factory,’ and ‘Wizard of Oz.'” Innovative office spaces are not new to Epic Systems as it “finished its third set of office buildings, called the Farm Campus, in spring 2013, along with an 11,400-seat expandable auditorium known as Deep Space.” More interesting, “Epic’s fourth campus expansion, dubbed Wizards Academy, remains about a year from completion…Its buildings are meant to mimic the look of older university campuses in the U.S. and university cities in England such as Cambridge and Oxford.” Epic Systems is a medical records software company and the article states that the idea is “to create an atmosphere that is enjoyable to work in and keeps your creativity going.” In an Xconomy Wisconsin article (9/9/14), Jeff Engle quotes a statement made by company founder Judy Faulkner about attracting and retaining young talent: “We are competing for talent with Apple, Microsoft, and Facebook…We need to give these people a reason to come to Wisconsin.”


Fast Company’s Lindsay Lavine lists ten books that are, “either recently released or coming soon – that are on our radar for the first part of 2015.” Descriptions and release information are provided in the post entitled 10 New Books We’ll Be Reading This Year. Here are the titles:

Better Than Before: Mastering the Habits of Our Everyday Lives, by Gretchen Rubin

Make Your Mark: The Creative’s Guide to Building a Business With Impact, edited by Jocelyn K. Glei

Getting Things Done: The Art of Stress-Free Productivity, by David Allen

Do Over: Rescue Monday, Reinvent Your Work, and Never Get Stuck, by Jon Acuff

Work Rules! Insights From Inside Google That Will Transform How You Live and Lead, by Laszlo Bock

Do the Kind Thing: Think Boundlessly, Work Purposefully, Live Passionately, by Daniel Lubetzky

The Work: My Search for a Life That Matters, by Wes Moore

The Like Switch: An Ex-FBI Agent’s Guide to Influencing, Attracting, and Winning People Over, by Jack Schafer Ph.D. and Marvin Karlins Ph.D.

New Rules of the Game: 10 Strategies for Women in the Workplace, by Susan Packard

Make Change Work for You: 10 Ways to Future-Proof Yourself, Fearlessly Innovate, and Succeed Despite Uncertainty, by Scott Steinberg



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