The editors at Soundview Executive Book Summaries have a knack for identifying the latest business trends by the book topics that are being published. Lately, there has been an increase in books on the topic of Purpose. Soundview believes this interest is due to the following factors:

  • Younger generations, when considering the work world, are looking at “enjoying life along the way, and believing that what you do matters.”
  • Work needs to have a purpose and be “worth the sacrifice.”
  • Younger generations “want to know that the company they work for is focused on the health and safety of people, and on the preservation of the environment.”

Here are recent titles mentioned in the post about Purpose:

The Purpose Economy, by Aaron Hurst

Part of the Do Books series, Do/Purpose, written by David Hieatt

Black Hole Focus, by Isaiah Hankel

A Culture of Purpose, by Christoph Lueneburger

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